CEO Weekly Blog – w/c 24 Feb

Another England 19.jpg

A production of Another England written and directed by Vici Wreford-Sinnot, presented by Little Cog and ARC Stockton, created as part of Cultural Shift. Photo by Black Robin.

Last week Arts Council England published their latest diversity report, with statistics about the make-up of the workforce across National Portfolio Organisations (NPOs) as well as the Creative Case for Diversity ratings.

It’s fantastic to see ARC’s work in this area recognised with an Outstanding rating – just 5% of NPOs achieved this. You can’t just ‘do’ diversity. Ensuring your programme – and audiences and workforce, although these currently fall outside of the Creative Case – is representative of today’s society is a process. A process of changing the way we work as organisations.

That’s been key for us at ARC, in all the work we do around engagement – whether it’s about engaging different artists to work with us, or new audiences, or recruiting staff. For too long I believe the arts sector approached engagement in a way that expected the people we were trying to reach to change their behaviour. In fact, it’s the complete opposite. We have to change ours.

In 2015, we started working with Vici Wreford-Sinnott, a disabled writer and director, to develop Cultural Shift, a three year disabled-led programme designed to ‘shift’ us as an organisation. We worked together to embed disability equality across the organisation – supporting disabled artists, increasing opportunities for disabled people to experience and take part in arts activity, and changing the organisation to ensure we were more welcoming to disabled people in all aspects of our work.

You can read a summary of the project here.

Cultural Shift fundamentally changed the way we think about disability – both for me personally, but also for ARC as an organisation. Vici gave us the confidence to ask questions, to work through our concerns about ‘getting it wrong’ and helped connect us to a community of disabled people – artists, participants and audiences – that continues to grow.

This artist-led approach became a model of how we worked, and helped us reach out and engage other communities. We’ve worked closely with Curious to develop our relationship with LGBTQIA communities, and with Slate and our Associate Artist Umar Butt, to develop relationships with Black and Asian communities. Our newest partnership is with COMMON Theatre, to explore how we can achieve greater socio-economic diversity.

Our programme is all the richer for it, but so are we. We get to experience first-hand the voices and stories of the amazing artists we work with, and to share those with our audiences.

It’s always rewarding when your work is acknowledged, but it’s not about what your Creative Case rating is – it’s about whether you are genuinely committed to changing how you behave. It’s also not a competition – in an ideal world, all 841 of NPOs would be Outstanding.

And just because our work has been recognised doesn’t mean we can stop. As I said, it’s a process and we know we have still got lots more to do.